Services / Grow customer value

Marketing Technology

CRM, automation, analytics and ad platforms connected so data flows, reporting is trusted and teams spend less time on manual work.

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What's changed

Privacy rules keep moving in every market: GDPR enforcement in Europe, a growing set of US state privacy laws and, in Australia, draft reforms proposing a fair and reasonable test and consent for trading personal information. Stacks built on clear consent and first-party data will adapt. Patched-together ones will not.

Sources: Herbert Smith Freehills Kramer, September 2026 (Australian exposure draft, not yet law); IAPP US State Privacy Legislation Tracker, 2026
Further reading: Privacy reform and marketing in 2026

What we cover

Stack audit

CRM, automation, analytics, ad platforms and integrations

Data flow mapping

Where data is created, lost or duplicated

Roadmap

What to keep, connect, replace or retire

CRM and automation

HubSpot, Salesforce, Klaviyo and similar, set up for how your team works

Integrations

Platforms connected so leads, sales and spend line up

Adoption

Training and dashboards your team will actually use

How we measure it

Manual hours removed

Data match rate

Lead response time

Reporting accuracy

Related services

Analytics and Measurement

Email and Lifecycle Marketing

AI Consulting

Start with a stack audit and a roadmap you can act on.

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