Paid Social
(Facebook, Instagram, TikTok, LinkedIn, Snapchat, Pinterest)
We simplify every service into three, easy to follow steps.


Step 1
Audit, Insights & Strategy
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Strategic Workshop: Align goals and digital strategy
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Platform Selection: Select the platforms that align with your audience and goals.
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Audience Segmentation: Define target demographics
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Forecasting: Project outcomes and ROI
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Strategy Presentation: Outline the digital roadmap for approval

Step 2
Implementation
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Ad and Campaign Structuring: Organise for impact
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Budget Setup: Reallocate budget across platforms, campaigns, and ad sets to maximise ROI.
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Ad Content: Implement ad creative and copy that clearly conveys the message and call-to-action (CTA).
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A/B Testing: Test various elements like headlines, images, videos, CTAs, and audience segments to identify what works best.

Step 3
Measure & Optimise
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Review Performance Reports: Regularly track the performance using the analytics tools.
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Optimisation Campaigns: Use the insights to make data-driven adjustments. This might involve tweaking ad content, adjusting targeting parameters, reallocating budget, or pausing underperforming ads.
